Friday, September 4, 2009

Preview Timbaland Unleashes First Look Beaterator

First Look Beaterator

LOS ANGELES - Timbaland is not afraid of wannabes stealing his flow.
The producer-singer, who has collaborated with musicians ranging from Justin Timberlake to Nelly, has found a new duet partner in Rockstar Games. Timbaland is teaming up with the developer behind the "Grand Theft Auto" franchise on the handheld music-making application "Beaterator," but the hip-hop impresario doesn't think the app will put him out of a job.
"I can give you everything," he teases, "but you're not gonna think like I would think."
Australia, September 3, 2009 - Boy, this game has been a long time coming. Starting life as a Flash game on Rockstar's website in 2005, Beaterator was green lit as an internal project that very same year, with Rockstar Leeds – Rockstar's handheld gurus – heading up development. It wasn't until Timbaland came on board in 2007, however, that Beaterator's development really went into overdrive. Fast forward to late 2009 and the result of all those long years of work is something very special.
Music games are all the rage these days, with lots of plastic instruments to choose from for your Guitar Heroing, Rock Banding and Sing Starring pleasure. The difference between Beaterator and these rhythm / music games is that here you're creating music, not imitating it. There's no hackneyed storyline here about an up-and-coming music producer trying to fight his way off of the mean streets, defying all odds in his bid to make it to the big time. Think of Beaterator more like a music-making tool that you can access on the go, allowing you to craft music from a library that encompasses thousands of different sounds and loops, including 1300 or so that Timbaland made specifically for Beaterator. While I wasn't able to go through the entire audio catalog during my brief demo, I did get to check out some synthy laser sounds, which made my day.


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